Attractiveness of NWFP as a value beyond price
The value of a product is generally associated with its price: higher the price, higher the value. This perception can be applied also to the Non-Wood Forest Products (NWFPs) sector: for instance, truffles are more attractive for companies than other edible but mediocre mushrooms, due to the higher willingness to pay of consumers. Nevertheless, a NWFP can have a value that goes beyond its price: its attractiveness.
The appeal of a territory is usually linked to its characteristics and peculiarities, that needs to be communicated toward effective territorial marketing strategies. In this respect, NWFPs can play an important role and their integration in the marketing strategy can have a positive impact, contributing to enlarge the tourist portfolio of a destination.
The INCREDIBLE project Cross cutting seminar, held in Val Taro, Emilia Romagna region in Italy, aimed to give an overview of the importance of territorial marketing and present some best practices. Days after this meeting, we still have some issues to reflect on and review.
NWFPs are very different, ranging from the non-edible ones such as cork, resin, and herbs to the edible one such as mushrooms, truffles, nuts and berries: every product has its peculiarities, but there are similarities in the way they can be used as a marketing element.
Tourists are the final “users” of the supply chain and in order to attract them an organized and appealing destination is essential. Understanding the peculiarities, the strengths and the weaknesses of a territory is the first step to decide what communicate to the tourists. Participative approaches between local authorities, inhabitants and all the local stakeholders are fundamental to understand and then communicate what a territory can offer. The organization and the coherence of the tourism destination are much more important than the specific product. The identification and the valorization of a local gastronomic excellences or a traditional product can be an added value for a destination, but it is secondary in respect to the coordination and the organization of all the destination.
The use of trademarks and labels can play a central role in the communication of the quality of a specific product. In the case of certified gastronomic products, such as ‘Fungo di Borgotaro IGP’ (Borgotaro PGI mushrooms) or Melinda DOP (POD apples), presented as best case studies, the tourist can recognize the European label and expects, as a consequence, that also the rest of the tourism destination has a high standard. Therefore, trademarks and certifications can play a central role in the promotion and have a high impact also in the production of the NWFP. The interactions, the connections and the synergies between the production-oriented businesses and the service-oriented ones should be several and strategic to gain reciprocal benefits. For instance, in some of the best practices presented, local restaurants and accommodation structures use local certified products. Furthermore, interesting and appealing experiences, based on certified products, such as tours, harvesting activities, can be organized.
To conclude, both edible and non-edible NWFPs can fascinate the curiosity of tourists. For this reason, they can be integrated into territorial marketing strategies and become economically important not just for their intrinsic value but also for their attractiveness. Find the proper balance between production and service businesses, coordinated by an effective territorial marketing strategy that takes actively into account all the stakeholders, is the key to success.
Commenti (30303)
You explained that terrifically.
[url=https://homeworkcourseworkhelps.com/]do my homework for me online[/url] just do my homework discount [url=https://helpmedomyxyzhomework.com/]do my writing homework[/url] alexa do my homework
Valuable forum posts. Appreciate it.
can you pay someone to write your college essay essays buy online essays for sale where can i buy an essay
[url=https://ouressays.com/]buy college research paper[/url] professional proposal writing [url=https://researchpaperwriterservices.com/]buy a research paper online[/url] research paper help sites
essay competitions for college students https://cheapessaywriteronlineservices.com
Many thanks, A lot of information!
[url=https://argumentativethesis.com/]essay thesis[/url] thesis formatting service australia [url=https://bestmasterthesiswritingservice.com/]thesis search[/url] rhetorical analysis thesis statement
This is nicely put. !
components of a dissertation professional dissertation writing services professional dissertation help dissertation editing services reviews
[url=https://argumentativethesis.com/]working thesis[/url] supporting thesis [url=https://bestmasterthesiswritingservice.com/]thesis statement[/url] phd thesis on customer service
do college essays need titles https://essaywritinghelperonline.com
You revealed this terrifically.
dissertation writing tips dissertation help co uk review best dissertation writing services writing your dissertation
Thank you, Quite a lot of info!
writing thesis thesis statement for persuasive essay thesis statement meaning a good thesis
You mentioned it exceptionally well!
essay writing books english writing editing service cv writing service essay writing service news
thesis statement article professional thesis writer forming a thesis thesis and introduction
website that writes essays https://writingresearchtermpaperservice.com
Nicely put. Thanks.
term paper writing service research proposal cover page college term papers for sale research proposal mla
Nicely put. Thanks.
term paper writing service research proposal cover page college term papers for sale research proposal mla
Regards. I like it.
essay weiter write an email for me do my essay app free college essay writer
Effectively voiced of course! .
history thesis statement thesis on service sector in ethiopia post 1991 thesis topic thesis helpers
Cheers. I enjoy it!
can i do my homework i do my homework how do you say do my homework in spanish where can i do my homework near me
Cheers. I enjoy it!
can i do my homework i do my homework how do you say do my homework in spanish where can i do my homework near me
Really a good deal of very good data!
customized research paper term paper services term paper writers cheap custom term paper
Hi there, all the time i used to check blog posts here in the early
hours in the daylight, as i love to find out more and more.
My page :: canada pharmacy - https://www.bakespace.com/members/profile/%EF%BF%BDanadian%20pharmaceuti...
Nicely put, Thank you.
define thesis umbrella thesis statement master thesis paper writing service 5 thesis statements
help essay scholarship essay writing help essay writing service law help for essay writing
law school essay writing service https://helpwritingdissertation.com
This is nicely expressed! !
research paper writer service someone write my research paper lined writing paper someone to write my paper
[url=https://domyhomeworkformecheap.com/]who can do my math homework[/url] do my behavioral science homework [url=https://domycollegehomeworkforme.com/]i didn t do my homework because pdf[/url] can someone do my accounting homework
essay writing service recommendation https://researchproposalforphd.com
Effectively, if you determine to do that,
the casino will give you a handsome reward.
my webpage - Casino Play Online
Nicely put, Appreciate it.
[url=https://bestpaperwritingservice.com/]custom written papers[/url] buy custom papers online [url=https://bestonlinepaperwritingservices.com/]freelance white paper writing service[/url] custom note paper
EnchagPT Blog to miejsce, gdzie można znaleźć interesujące artykuły i informacje na temat technologii sztucznej inteligencji.
Jest to blog dedykowany wszystkim entuzjastom sztucznej inteligencji, którzy pragną zgłębiać swoją wiedzę na temat
tego fascynującego tematu.
Also visit my page; chatbot with gpt-3
With thanks. Terrific stuff.
write my term paper for me someone to write my paper do my paper for money website that writes papers for you
help writing college admission essay essay paper helper help in writing an essay best essay help
essay revision service https://helptowriteanessay.com
With thanks! Useful stuff!
writing helper helping essay mba essay tips nursing essay help
custom essay writing service who has the best essay writing service are essay writing services any good essay writing strategies
best custom writing services https://bestonlinepaperwritingservices.com
Awesome posts. Regards.
writing a dissertation custom written dissertations custom dissertation proquest dissertations
[url=https://argumentativethesis.com/]electronic thesis dissertation service ohio[/url] writing a thesis for a research paper [url=https://bestmasterthesiswritingservice.com/]phd thesis database[/url] writing a college thesis
academic essay writing help https://customthesiswritingservice.com
You will see the primary matches in live mode directly on the primary page of the mostbet official website web site.
Thanks for every other fantastic article. The place else could anybody get that kind of info in such an ideal
means of writing? I have a presentation next week, and I am on the search for such information.
My website - Crack
Awesome posts. Regards.
writing a dissertation custom written dissertations custom dissertation proquest dissertations
[url=https://argumentativethesis.com/]electronic thesis dissertation service ohio[/url] writing a thesis for a research paper [url=https://bestmasterthesiswritingservice.com/]phd thesis database[/url] writing a college thesis
academic essay writing help https://customthesiswritingservice.com
and Bowman, H buy zithromax without prescription Taurine boosts cellular uptake of small D peptides for enzyme instructed intracellular molecular self assembly
I was recommended this web site through my cousin. I'm no longer positive whether or not this put up is written by him as nobody else recognize such unique approximately my trouble.
You're incredible! Thanks! https://www.gostopsite.com//wiki/bbs/board.php?bo_table=free&wr_id=965238
Hey there! This is my 1st comment here so I just wanted to give a quick shout out and say
I really enjoy reading through your articles. Can you recommend any other blogs/websites/forums that cover
the same topics? Thank you so much!
Take a look at my blog post :: japan ses
Cheers, Good stuff.
research paper writing service review paper writing service reviews science paper writing service top college paper writing service
Nicely put. Kudos.
writing a phd proposal buy custom research paper online buy research paper term paper research
master thesis writing service thesis for personal essay define thesis statement online thesis and dissertation editing service
custom writing discount code https://argumentativethesis.com
Na naszej stronie prezentujemy najważniejsze promocje i bonusy, z których to można skorzystać w power casino 25 pln (lezara.com) Mega.
Whoa all kinds of amazing advice!
someone to do my homework how do i get answers to my homework pay someone to do my homework pay someone to do my math homework online
Informative post. I will enrich my data.so happy to search out smart place to several here within the post. The writing is simply nice.Thanks once again.
Microsoft windows 10 product key
Woah! I'm really loving the template/theme of this
site. It's simple, yet effective. A lot of times it's tough to
get that "perfect balance" between superb usability and visual appeal.
I must say you have done a superb job with this. Additionally, the blog loads extremely fast for me
on Firefox. Excellent Blog!
Here is my webpage ... vacuum chamber with pump
This post is very simple to read and appreciate without leaving any details out. Great work!
<a href="https://www.fiverr.com/share/EoV4EK">Linkbuilding</a>
https://trenaryhomebakery.com/blogs/history-series/stand-out-this-holiday-season-with-trenary-home-bakery?comment=126452564143#comments
You definitely made your point.
[url=https://helpwithdissertationwriting.com/]need dissertation help[/url] dissertation company [url=https://dissertationwritingtops.com/]statistics for dissertation[/url] professional dissertation writing service
you are in reality a good webmaster. The site loading speed is incredible.
It seems that you are doing any distinctive trick.
Furthermore, The contents are masterwork. you have performed a wonderful
job on this subject!
My blog post: fusion technology solutions
Exceklent goօds from you,mаn. I've һave in mind
your stuff prior to and you are juѕt extremely magnificent.
І гeally like wһat y᧐u havе received heгe, certɑinly ⅼike wһаt
уou're saying аnd thee best wayy ѡherein you assert it.
You makе it enjoyable and уօu still take care оf to қeep іt smart.
I can't wait to гead much more freom yоu. Thaat is actᥙally a terrific webb site.
Ⅿy webpage how to be a trusted advisor
Nicely put. Kudos.
custom research papers writing service buy a research paper now research paper writing service proposal writers for hire
I visited multiple web pages but the audio feature for
audio songs present at this website is really
superb. http://field-holdings.co.kr/g5/bbs/board.php?bo_table=free&wr_id=1013885
Nice post. I was checking constantly this blog and I’m impressed! Extremely useful info specially the last part I care for such information a lot. I was seeking this certain info for a long time. Thank you and good luck. เครดิตฟรี
I am grateful to you and expect more number of posts like these.I am very happy because I can get this useful information.Thank you for the update and good luck.
Microsoft windows 10 product key
Excellent goods from you, man. I've understand your stuff previous
to and you are just too wonderful. I really
like what you've acquired here, certainly like what
you are stating and the way in which you say it. You make it enjoyable and you still care for
to keep it sensible. I cant wait to read far more from you.
This is really a wonderful site.
my site The Castle Of Otranto by Horace Walpole
Beneficial info. Thanks a lot!
essay writer websites help do my essay custom essay writers online essay writer uk
[url=https://service-essay.com/]paper writing service reviews[/url] reaction paper writing service [url=https://custompaperwritingservices.com/]paper writing paper writing service reddit[/url] best online paper writing service
how to write an essay for scholarship https://bestpaperwritingservice.com
Wonderful post! We will be linking to this particularly
great article on our site. Keep up the great writing.
Feel free to surf to my web site :: slot online
You actually expressed this perfectly.
dissertation proposal help buy masters dissertation buy a dissertation online professional dissertation writing
dissertation help reviews dissertation coaching services writing a phd thesis writing a dissertation proposal
phd dissertation writing services https://essaywritingservicelinked.com
Tanınmış idmançının “Emin444”ə görə törədilən qətli sifarişli olub?
Also visit my web blog Mostbet az, arizonasolarincentives.com,
You actually expressed this perfectly.
dissertation proposal help buy masters dissertation buy a dissertation online professional dissertation writing
dissertation help reviews dissertation coaching services writing a phd thesis writing a dissertation proposal
phd dissertation writing services https://essaywritingservicelinked.com
Hey this is kinda of off topic but I was wondering if blogs use WYSIWYG editors or
if you have to manually code with HTML. I'm starting a blog
soon but have no coding skills so I wanted to get advice from
someone with experience. Any help would be greatly appreciated!
my webpage: bonus Slot
Pagine
Add Comment